Why should you use an Advertising Agency South Africa anyway? Part I
In this day and age, especially when it comes to digital media, is using an advertising agency in South Africa still needed?
Well, of course you will expect Human Communications to say “yes” – but there are compelling reasons to do so. In this two-part blog post, we give you a few:
1. Working with an advertising agency South Africa saves you time.
Why spend valuable hours working out an advertising strategy yourself (see one of our earlier blog posts to learn why having a strategy is crucial)? Outsourcing this function frees you up to concentrate satisfying your customers and making your business a leader in its field. You will need to use all the hours available to you to grow, so let us give you those hours.
2. Using an advertising agency South Africa saves you money.
Yes, that’s definitely true. You may have a limited budget to begin with and might think it’s a better idea to tackle advertising yourself. However, you need to take into account that advertising agencies have long-standing relationships with media houses and can therefore negotiate favourable rates. That means that we can give you a discounted rate, which will not be possible if you contacted them yourself. Because Human Communications has been at the top of the advertising game for 30 years, we have the most longstanding, rock-solid relationships with media houses and are therefore able to offer the best negotiated rates.
3. Using an advertising agency South Africa gives your business a brand boost.
You will have the expertise of a talented brand team at your disposal. The team at Human Communications – from media planners, account executives and designers through to copywriters – is the ne plus ultra of talent in their chosen fields. This means that they know the right turn of phrase, how to use the best visuals and where to place content so that your brand is the best recognised and most valued to both your current and potential customers.
That’s where we are the experts, so let us do the heavy lifting for you.
The reasons given above should already go a long way to convince you that using an advertising agency in South Africa is the better option for your business. But those aren’t the only reasons why you should choose us. Check back next week for Part II.
Until next week, let’s make the Human Connection.